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Does Facebook Advertising Really Work?

The truth about whether or not you should be putting your hard-earned money toward Facebook advertising. You’ve seen the sponsored posts on Facebook and Instagram. You know the ones I’m talking about. The ones that make you fall in love with the pair of shoes made out...

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Italic vs Script: An Easy Breakdown of the Basics

What’s the difference between italic and script? They both tilt right, right? Italic verses Script Italic is a description for typefaces that are on an angle and they’re generally included as part of a type family. For instance, Adobe Garamond has multiple type...

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Branding Featurette: Sofia Fima

American designer, accomplished architect and local entrepreneur Dianna Pozdniakov connected with TBC in May of 2017 to rebrand her luxury handbag company, Sofia Fima. Inspired by fellow female professionals—whether plucky new hires, working moms seemingly always on...

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How to be a Media Advisory and Press Release Rockstar

Your company, business, or organization has some news or accolades to share with the world, sweet! So how do you get the word out and garner some publicity? Enter the media advisory and press release. Media advisories (sometimes called media alerts) and...

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Why Do I Need to Blog?!

You know you’re supposed to but why? It cuts into your Facebook stalking and online shopping time and it can be hard as heck to come up with new inspiring content, especially when you’re busy working your tail off day in and day out. So what’s the reasoning behind...

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Adventures in Stock Photography: Frankenchoke

Our graphic designers run into some pretty hilarious search results when looking for the right photography to accompany a project. Laugh along with us as we share some of our most precarious results in: Adventures in Stock Photography. 

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The Smart Group Executive Search

     Jessica Smart is the quintessential people person. She’s a tenacious go-getter, a savvy relationship builder and natural networker, and she’s a master conversationalist. Basically, she’s someone you want to talk to—not only because she’s a joy to converse with,...

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What is SEO?

Crawling, Indexing, Bots and Why it all Matters. You know it’s important and everyone talks about it, but you can’t help to think, what is this mysterious SEO anyway and why does it matter so much? SEO is short for Search Engine Optimization, but of course you already...

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Branding Featurette

Great Falls Insurance Company – Logo Design Great Falls Insurance Company references an iconic and locally important part of the Twin Cities’ landscape (The Great Falls) in its name as their offices overlook the mighty Androscoggin River and the falls that join...

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Free Website Builders vs. Hiring an Agency

The pros, the cons, and the absolutely absurd assumptions. Websites. Every business has one… or should. Consider your website an invaluable asset to your company, much like an employee. Seriously, your website is part of your sales and marketing team. Its job is to...

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How to Kill It with Your Blog

Simple tips to start successful blogging. Did you know that businesses that blog garner 97% more inbound links to their websites and 55% more website visitors than those who don’t? If you don’t have a blog, you’re missing the boat. What I hear most from clients when...

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Auburn, Maine 04210

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